With BMW and Audi, who owns Ducati, well apart of the motorcycle scene, it comes as no surprise that Mercedes is also joining the club. Daimler just bought a 25% stake into the legendary Italian motorcycle brand, MV Agusta.
So why are the big 3 German badges hoping into the two-wheel scene? Could we be in store for an epic, super-bike war? Possibly, but more likely the brands want to tap into the motorcycle engines and technology. The power, high-revving, and relatively small engines are perfect for efficient performance. Need an example? Take a look at the BMW i3, which has a 2-cylinder Turbo engine. This engine is based off of BMWs superb motorcycle engines, providing nice power and efficiency in a small package.
While I do not expect to have a 14k redline in my next car, we can safely expect motorcycle technology to be incorporated into future vehicles quite soon.